Outline of Training
a) Idea Generation, Idea Validation, and Idea Protection
Have you ever wondered how to think of a great business idea? As Harvey S. Firestone said it right, capital isn’t that important in business. Experience isn’t that important. You can get both of these things. What is important is idea. If you have ideas, you have the main asset you need, and there isn’t any limit to what you can do with your business and your life. Learn 13 practical ways to generate business ideas.
As you get the process of consistently getting new business ideas then knowing whether the idea is worth implementing is key. Every idea is not a business idea and every business idea is not worth executing. People rightly say, your mom is not a valid test market. Learn 13 practical ways to validate your idea.
No idea remains unique in itself. Learn how to protect your business idea. The bare allegation that someone else stole your idea for a business (or a product or a work of art) is ordinarily not enough to win a lawsuit, not under copyright law, trademark law, patent law, or any other intellectual property law. The law does not protect generalized expressions of ideas; the law protects the implementation of ideas.
b) Bootstrapping and M-B-A (Marketing, Branding, Advertising)
Help yourself, bootstrapping is how to start your startup from scratch. Victor Hugo said “There is one thing stronger than all the armies in the world, and that is an idea whose time has come.” Bootstrapping is just like any other skill which can be acquired but unlike any other skill it empowers you to do magic.
M-B-A (Marketing, Branding, Advertising)
You may have the idea for the next Google but that doesn’t mean you know how to execute it. At the same time, if you will look at the top 30 disruptive Ideas of last 5o years, they all came from small companies that grew big. Magic lies in M-B-A (Marketing, Branding, and Advertising).
c) Raising Funds, Scaling, Business model canvas, and lean canvas.
Without money your business isn’t a business. Where is your money? Raising funds is an art which is also technical subject when it comes to pitch deck, balance sheet, Angel, VC. Every growth is not good, some people get into false acceleration while scaling. Premature scaling of business is bad. It is always a good practice to use tools like Business model canvas and lean canvas.
Framework, Case Study, Training, Demonstration, Activity, System Formulation, Live examples, and Stories.